Registration for CMMP® Designations Now Open for Marketing Professionals Globally

IIMP® Press Release

Registration for CMMP® Designations Now Open for Marketing Professionals Globally

The registration for IIMP® accredited CMMP® (Certified Marketing Management Professional) program is now officially open, that will recognize marketing professionals, practitioners and academics around the globe.

Toronto, Canada — 10 December, 2012 – CMMP® designation has been officially launched by IIMP®

The International Institute of Marketing Professionals (IIMP®) has officially launched the world’s first globally-recognized marketing management designation – the (IIMP®) accredited Certified Marketing Management Professional (CMMP®) program.

The establishment of the CMMP® designation is the recognition of expertise, competencies and contribution of marketing professionals to their organizations, their profession, their career and to the society as a whole. Marketing professionals who register, participate and qualify in the CMMP® program will receive a certification upon completion. Attaining the CMMP® is a mark of distinction for those who demonstrate commitment to the marketing profession and to its ethical practice.

The CMMP® designation framework, which consists of two parts – Marketing Management Fundamentals and areas of specialization have been developed and approved by the following Boards and Councils:
1. Internationally Accepted Marketing Standards Board (IAMSB)—The IAMSB consists of academic leaders, consultants and business professionals from G-20 countries with expertise and experience in the field of marketing.

2. International Advisory Council for the Marketing Profession (IACMP)—The IACMP consists of a broad cross-section of academic leaders, consultants and business professionals representing 192 countries with extensive experience and expertise in the marketing field.

3. Advisory Council of Marketing Practitioners (ACMP)—The ACMP consists of practitioners working within the areas of marketing at different levels of management. These council members contribute by providing feedback based upon their practical experiences.

The CMMP® program has the following four designations:
1. Associate CMMP®
2. Manager CMMP®
3. Executive CMMP®
4. Chartered CMMP®

All CMMP® designations are custom based designed to cater to professional development needs of the marketing professionals serving at various strategic levels of operations in their organizations and having a variety of professional qualifications and experience.

In order to apply for one of the CMMP® Designations, please visit: http://www.theiimp.org/cmmp-designation/

Mr. Nisar Butt, President and Chief Executive Officer of IIMP®, said: “I am contented on the achievement of a vital milestone by the International Institute of Marketing Professionals (IIMP®) , it means a great deal to the marketing community members globally who have been waiting patiently for the arrival of the esteemed CMMP® program. I am appreciative of the entire development and review teams whom contribution has made the CMMP® launch possible and warmly welcome to the applicants for CMMP® program.”

About the International Institute of Marketing Professionals (IIMP®):
International Institute of Marketing Professionals (IIMP®) is an independent not-for-profit professional organization which develops and advocates international standards within the marketing field. IIMP® was formed in July 2009 and is a pioneer in its leadership and strategic approach towards developing the Internationally Accepted Marketing Standards™ (IAMST) based upon Generally Accepted Marketing Principles™ and Practices in the field of marketing. The development of Internationally Accepted Marketing Standards is led by the Internationally Accepted Marketing Standards™ (IAMST) Board which represents the G-20 countries; the IAMS Board members include senior academic leaders from reputable business schools and Chief Marketing Officers from major corporations across the G-20 countries. This diverse membership will undoubtedly bring a real synergy between the science and practice. The IAMS Board works with the aid and cooperation of teams from the International Advisory Council for the Marketing Profession (IACMP) which has representation from 158 countries and Advisory Council of Marketing Practitioners (ACMP). __________________________________________________________________________________

MEDIA RELATIONS CONTACTS:

Prof. Dr. Chuck Hermans, MBA, PhD (Marketing)
Senior Vice President Marketing
International Institute of Marketing Professionals (IIMP®)
E-mail: chuckhermans@missouristate.edu

Tina Šegota, PhD candidate
Senior Public Relations Manager
International Institute of Marketing Professionals (IIMP®)
E-mail: segota.tina.iimp@gmail.com

Sandra Pedro, BA (Communication Science)
Public Relations Manager
International Institute of Marketing Professionals (IIMP®)
E-mail: sandraigpedro@gmail.com

Karen Fleming, BA (Marketing Communications)
Associate Director
Internationally Accepted Marketing Standards Committee
E-mail: karenjfleming@gmail.com

Mailing Address:
Media Room
International Institute of Marketing Professionals
24-499 Ray Lawson Blvd., P.O. Box 185
Brampton, L6Y 4E6, Ontario, Canada
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